Take That are comfortably outselling Britney Spears on album pre-sales, reports claim.
Both acts release their new records on Monday and some retailers are seeing Take That's
The Circus selling as many as
five copies to one compared with Spears's
Circus.
On pre-sales alone, Take That's latest release has already become
the most popular album of all time on digital music store Play.
The store reports that
The Circus has sold
30% more pre-orders than the current biggest selling album of the year, Coldplay's
.
"It’s great to see one of the UK’s favourite acts ending the year on such a high," said Play's Helen Marquis.
"It goes to show that, even at a time when people are watching their pennies, the right title can still generate huge excitement."
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Circus boys to smash records
By JONATHAN WEINBERG - Published: 27 Nov 2008
Ruling the world ... Take That
TAKE THAT's new album The Circus looks all set to smash sales records when it is released on Monday.
The disc is already the most pre-ordered of all-time on website Play.com overtaking by 30 per cent the number of pre-release requests COLDPLAY's Viva La Vida had in the summer.
The Beautiful World follow-up should now take No1 spot in the album chart despite some strong competition from the likes of BRITNEY SPEARS, BARRY MANILOW, SAME DIFFERENCE and BOB THE BUILDER.
But according to Play, even Britney's X Factor appearance on Saturday isn't helping the US star shift albums.
GARY BARLOW and the boys are out-selling her disc - spookily called Circus - by five copies to one.
Helen Marquis, Head of Music for Play.com, said, "It’s great to see one of the UK’s favourite acts ending the year on such a high.
"It goes to show that, even at a time when people are watching their pennies, the right title can still generate huge excitement."
http://www.thesun.co.uk/sol/homepage/showbiz/music/article1978809.ece#cid=OTC-RSS&attr="take+that"